Formed in 2000 by Chikamori Motoshi and Kunoh Kyoko, who began their collaboration in 1996, minim++ is a media products unit that communicates its message by way of minor things and events from everyday life that are subjected to a slight alteration, and then slightly more alteration. “Minim” signifies the smallest fluid measure, a note half the length of a semibreve, or a minute quantity. They are currently broadening their scope of activity under the name plaplax.